Sure signs of a slow tech news day...
IEMA Updates PC Packaging, Merges with VSDA
Last week, the IEMA also announced a new updated packaging standard for PC game retail boxes. It removes the "SOFTWARE" from the current "PC CD-ROM SOFTWARE" label, but more importantly standardizes its placement on the box. The appropriate logo, indicating whether the game is on CD or DVD as well as whether it is an online game, is now placed in the upper right of the box, over a black and gray pinstriped bar that spans the top 3/4" of the packaging. I spoke a bit to IEMA's Hal Halpin about the changes and the motivations behind them.
Gee, and to think they would have done something really useful like...put realistic system requirements for games instead of one that can barely make the game run. Pffff....
You can read more about this yawner here at Shacknews: http://www.shacknews.com/onearticle.x/42229
Eric
IEMA Updates PC Packaging, Merges with VSDA
Last week, the IEMA also announced a new updated packaging standard for PC game retail boxes. It removes the "SOFTWARE" from the current "PC CD-ROM SOFTWARE" label, but more importantly standardizes its placement on the box. The appropriate logo, indicating whether the game is on CD or DVD as well as whether it is an online game, is now placed in the upper right of the box, over a black and gray pinstriped bar that spans the top 3/4" of the packaging. I spoke a bit to IEMA's Hal Halpin about the changes and the motivations behind them.
Gee, and to think they would have done something really useful like...put realistic system requirements for games instead of one that can barely make the game run. Pffff....
You can read more about this yawner here at Shacknews: http://www.shacknews.com/onearticle.x/42229
Eric
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5:01 AM
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